So to speak, the main objective of casinos is to provide fun and entertainment, and to provide a stimulating atmosphere where camaraderie and fellowship can spark among acquaintances and players, and even among peer groups. Of course, many of the casino punters on the gaming floor do not play just to give away their money; they intend to win. Although the odds are stacked in favor of the casino’s favor, the casino won’t be earning any profits unless its guests play the games and spend their money on the casino facilities and other amenities. And this is where casino promotions come in the picture. As such, casino promotions attract more prospective new guests to the casino, and also give the casino’s regular punters enough reasons to play more and keep coming back.
Casino Loyalty and Rewards Programs
Other sectors in the Tourism industry such as hotels and airline companies, and even grocery stores and other retail stores, offer their customers the option of being members of an exclusive club. This exclusive club will give them special privileges, wherein they can earn reward points or comp points as they continue to patronize that particular service provider or retailer. In turn, the loyal customers can use those points to redeem various freebies, discounts, and other perks from the company.
Coincidentally, casinos have a similar opportunity to utilize that marketing strategy. This is why casinos, more often than not, invite their guests to their respective Loyalty and Rewards Programs. This type of casino promotion is one of the staples among the majority of casinos, especially the multinational ones such as Genting Casinos and MGM Resorts.
Casino Gaming Cards and FREE Credits
Another popular casino promotions type is the issuance of Casino Gaming Cards. This is tied to the casino rewards and loyalty programs as well. In this casino promo, new visitors sign up for a Casino Player’s card which is preloaded with some casino credits; let’s say, around $20 worth of FREE Play. After spending the $20, casino players can load the Gaming Card thru cash or their credit card. And subsequently, the more a player loads and spends on his/her Gaming Card, the more reward points he/she earns.
Casino Events and Tourneys
While there is a minimum age requirement in the casino gaming area, that doesn’t stop the casino from holding fun events such as holiday celebrations and tournaments for all ages within the casino complex. The popular holiday events that casinos commemorate and celebrate with casino promotions include the Fourth of July, Christmas, Thanksgiving, St. Patrick’s Day, St. George’s Day, and many more. Additionally, some casinos, especially the prominent ones, hold tournaments for their regular guests, and complement the event with various casino promotions such as fireworks displays, free drinks, free chips, and discounts on amenities.